SEO Services Christchurch

You make sure you’re showing up on their search results and help them find you. Eventually, you enable them to solve their problem, to have the question onset, and in doing so, you get to help them.

Obviously, the byproduct of your business growth is a bigger impact on the world. But it's my strong belief that we're all in business to be helping others.

And you can start doing that by showing up on the first page of Google results or even the first three results, which gets 75% of all the clicks. Showing up here, you are helping people solve their key problems as well as getting hundreds or thousands more visitors to your website every single month, which is huge for your business.

Our Christchurch SEO Process

So how do we do that? There are actually three key growth areas and used correctly they will simply make your organic growth explode and will rocket you to the top of Google. They are:

1. Google Business Profile optimisation

2. Website optimisation

3. Creating content and backlink strategy and implementation plan

If you do those, you will rank for whatever search terms in Christchurch you are going after. And I can guarantee: if you are looking for an SEO agency or SEO services in Christchurch you need to find someone who can help you with these three key growth leavers.

Google Business Profile

You need to make sure your Google Business Profile listing is thoroughly optimised. How to do that? You start by accessing your Google Business Profile and starting to optimise all the information you can enter there. The first and most important thing is obviously the title of your business: it should state who you are, what you do, and where you do it. Moving on, you optimise the primary business category, making sure you hit just the right keyword and letting Google crawl you for it. If you don't have the sorted, you're missing out on so much visibility and so much traffic, because you're simply not there.

Next: your images. Before uploading any new images to your Google Business Profile listing, you always have to geo-tag and keyword-tag them. I use a perfect tool for that - GeoSetter. It allows me geotag images, so it sits in my location, which helps me with my Christchurch SEO and then I keyword tag every photo. Your last task: you need to add products and optimise all of those as well.

So you need to go through each and every section of Google Business Profile and optimise everything. And there’s always someone who can help you do that.

Website Optimisation

The second important part of search engine optimisation in Christchurch is optimising your own pages. You need to go through every single page and post on your website and make sure that your titles, meta descriptions, meta-tags, and all that kind of information is present and adds up so that when Google crawls your website, it can understand exactly what you do.

There's a whole bunch of work here to add descriptions. Then add H1 tags, titles, website content with the right keywords, and set alt tags on all your images, which basically means you name what they are, so people who need help reading or Google can understand exactly what's in them. 

You also need to fix your website speed, solve all the errors and all related technical issues.

Content and backlink strategy and implementation plan

Once all of this is sorted, you need to start creating a content and backlink strategy, which means regular blog postings and backlink creation.

Regular posting is the key: you need to be talking about your services or products while explaining how you can solve people's problems and answer their questions.

Creating a content plan, we break it into three categories, three topic clusters, and we write on those main ideas. Let’s take a few examples. If you're a dog walker, you might talk about dog walking, you might talk about dog nutrition, and you might talk about dog training. If you're an accountant, you might talk about bookkeeping, about accounting journals, and about business growth and readiness. You can break those topics down into whatever you need, but you need to be talking about the keywords that people are searching for and you need to be genuine in your writing. 

Alongside that, you also need to create and follow a backlink plan. This is why it's the same key lever: you need to be building backlinks and building content at the same time and you need to be consistent with both. So consistently posting blogs, and then consistently adding however many backlinks you do per month.

Let’s take an example of one of my SEO Christchurch clients. Every month we consistently build 20 to 30 backlinks for them from a range of different high authority websites. That's really, really important as well. 

SEO Christchurch: Fast Results

So if you are looking to rank for your service and get your product, service, or your business out there, and want to do it locally, as well as potentially nationally, you need to solve these three key growth levers first.

And then once you've got those sorted, you will essentially start to see your ranking increase, which is amazing.

So just by doing these key levers, boom, you're off and away. It's fantastic how quickly this helps. So if you'd like to do this yourself, go ahead and download our free checklist. There's an eight-step checklist there that will basically walk you through those three key levers for search engine marketing in Christchurch.

SEO company Christchurch

If you'd like me to take a look at your website and send you a video for that, just apply for a free audit. I'll give you a free video saying, “Hey, here are the main things that you focus on.” And if you'd like us to do it for you, we can do it for you on a monthly subscription. It's $1,500 a month, but it's a subscription and not a retainer. We don't believe in 6 or 12 months retainers. We don't believe in automated reports. We don't believe in not really, really, really caring about you.

We do the opposite. Our SEO company in Christchurch genuinely cares about your business and your brand. So we will go above and beyond in everything that we do, which means providing monthly videos like the one above, that transparently walk you through everything that's happening.

Plus, I use my strategic coaching advice to give you holistic advice around your business. So I have already started, scaled, and sold a business in the digital marketing space. I did that back from 2015 to 2019, and now I've created Team Empathy as a way of engaging with people and helping them on a deeper level. So I only work with businesses that I like and genuinely care about. I can promise you that I will show up with commitment and genuine interest in your brand and making so that you're reaching more people so you can have more impact out there in the world. That’s my promise to you. 

SEO Packages

I care, and we have simple subscriptions. There's nothing locked in. You get my experience as a growth marketer for your business every single month, as well as coaching advice on top of your SEO if you wish for it. That's the care package, or you can grab the fundamentals package, which is a one-off care package where we can come on board and have you get all of your basics sorted.

We sought out those three key growth levers, and we basically just get all that sorted for you, which is awesome.

So again, if you are searching for an SEO in Christchurch, if you're looking for SEO services Christchurch, or you'd like your business to rank better in Christchurch, then consider Team Empathy because we can help you out.

Have a call with me, request an audit, and let's make sure that you're taken care of.